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Please Listen in to the Profit By Design Podcast on your favorite podcast player. Here’s just a few of our favorites:

The Blueprint for Building a Great Place to Work with Dr. Sabrina Starling

You want to have a good culture. You know it is important to attract A-players to your team. The good news is that there are simple steps you can take to make your business a great place to work. From predictability and resources to leadership and camaraderie, you can learn how to craft a workplace where A-players thrive. Join Dr. Sabrina as she breaks down the steps to create a great place to work. It’s not as hard as you might think!

From the information we have gathered over recent years, several common themes emerge as the things A-players are looking for in a great place to work. Discover why it’s not just about pay and benefits, but about providing intangible perks that truly make a difference. If you want to hire and fill your team with A-players, we have a workshop in May called The Three Simple Steps to Hiring Your Next A-Player.

This free workshop is from 1:00-2:30 Central on Tuesday, May 7, so put it on your calendar and register today!

Profit by Design is a Tap the Potential Production.

Show Highlights:

  • The truth about a great place to work: It’s not sunshine and roses every day or a place where everything is perfect and nothing ever goes wrong.
  • A-players are looking for a level of predictability and the necessary tools and resources to do their jobs.
  • Higher-level factors that aren’t hard to implement: freedom, flexibility, not being micromanaged, and individual/team development
  • A-players look for good leaders and team members, along with a drama-free environment where constructive feedback is encouraged, their leaders can have the tough conversations necessary to protect the work environment, and there is an overall sense of camaraderie.
  • Quotes from A-players about what makes a great place to work
  • The value of open communication, sharing, and making decisions together as a team
  • Opportunities for growth and advancement are important to A-players, but not every A-player wants to lead or manage. (Get our free A-Player Development Tracker to help identify clear goals for your A-players!)

Links and Resources:

If you want to hire and fill your team with A-players, we have a workshop called The Three Simple Steps to Hiring Your Next A-Player. This free workshop is from 1:00-2:30 Central on Tuesday, May 7, so put it on your calendar and register today!

Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today!

Get your copy of A Guide To Talking To Your Team About Profit!

Master your time and profit as you plan ahead for 2024! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.

Learn more about our courses, Coach Approach and Leadership Bootcamp at

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Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an Hour


About The Author

Dr. Sabrina Starling, The Business Psychologist and international best-selling author of the How to Hire the Best series and The 4 Week Vacation™, is the founder of Tap the Potential and host of the Profit by Design podcast. At Tap the Potential, we work to free business owners from the constant demands of a growing business.

We believe work supports life, not the other way around. Clients in our Better Business, Better Life coaching program have more time for what matters most and more money in their bank account than they’ve ever had. Next, we send them off on a 4 Week Vacation™ to celebrate their hard-earned journey to take their life back!

Dr. Sabrina and her team at Tap the Potential are on a mission to change the story of entrepreneurship from one of long hours, grinding it out, to one of sustainably profitable businesses that support and enhance life. The Tap the Potential Solution™ and our Tap the Potential Family of Business Owners are disrupting small business as usual. We are on our way to making the Tap the Potential Solution™ the mainstream model for growing business.

By 2023, 150 Tap the Potential clients will have taken 4 Week Vacations. These are the trailblazers, role modeling what’s possible for entrepreneurs. In many entrepreneurial circles, it is becoming more and more common for one entrepreneur to ask another, “Have you taken a 4 Week Vacation™?” (as opposed to asking “How many employees do you have?” or “What is your annual revenue?”). Taking a fully unplugged 4 Week Vacation is rapidly becoming the recognized symbol of entrepreneurial success.

Never one to accept the status quo or back down from a challenge, Dr. Sabrina’s How to Hire the Best series grew from her desire to solve the toughest hiring challenges interfering with her clients’ growth and profitability. What sprang from her experience working with entrepreneurs in rural areas catapulted her into becoming the world’s leading expert in attracting top talent in small businesses—no matter what hiring challenges those businesses are facing—and earned Tap the Potential’s reputation as the go-to resource for entrepreneurs committed to creating Great Places to Work with thriving coaching cultures and highly engaged team members working from strengths.

As The Business Psychologist, and with her years of driving profit in small businesses, Dr. Sabrina knows what it takes to find, keep, and motivate exceptional performance out of your biggest investment—team members.