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Mastering KPIs for Strategic Decision-Making with Angie Noll

Key performance indicators (KPIs) help you make strategic decisions in your business. There are many things to measure, so how do you know which KPIs make the most sense and are worth your time to track? Join Dr. Sabrina and her guest, Angie Noll, as they discuss why we need to know our KPIs, what to do with them, and how they can make it easier to run our businesses.

Angie Noll is the founder of Reconciled Solutions, which offers accounting and advisory support to businesses that provide professional services. Angie is a Profit First Professional, Fix This Next Certified Advisor, Certified Pumpkin Planner, QuickBooks Online ProAdvisor, and a keynote speaker who brings energy to the room with a relatable and friendly tone. She thrives on helping business owners focus on profit acceleration, efficiency, and sustainability.

As a wife and the mother of three teenagers, Angie is a steadfast believer in business sustainability, not only through ensuring long-term profitability but also through lifestyle sustainability. She knows how difficult the journey can be in running a profitable small business AND avoiding entrepreneurial burnout. For Angie, sustainability means managing a flourishing business in coordination with being a keeper of the calendar at home with three kids, two pets, and one sweet husband.

Profit by Design is a Tap the Potential Production.

Show Highlights:

  • Big moves, lessons learned, and goals achieved by Angie within the last year to take her life back
  • KPIs provide a framework to make easier—and more proactive—decisions.
  • Using the Business Priority Pyramid from Fix This Next by Mike Michalowicz
  • KPIs help us evaluate our effectiveness within the five criteria in the sales pyramid: sales, prospect attraction, client conversion, delivering on commitments, and collecting on our commitments
  • Measuring profitability can be easily overlooked if we only focus on sales. Big mistake!
  • The biggest challenges and solutions for business owners regarding profitability
  • Which is the superior business strategy? Relying on the numbers/data in KPIs vs. relying on your gut
  • Using the Net Promoter Score as a benchmark to strive for more (What matters most to your clients is probably very different from what you assume!)
  • Angie’s advice about the most helpful KPIs to track beyond profit
  • Angie’s advice to business owners who don’t currently track their KPIs: “Just get started. Ask yourself what it would look like if your business were easy to run, and how you can make it easier.”

Links and Resources:

Connect with Angie Noll and Reconciled Solutions: Website, YouTube, Facebook, and LinkedIn.

Our Better Business Better Life Jumpstart can help you design your business to be sustainably profitable in every way. This free, five-day workshop will help you realize your vision of business growth with a simplified plan. The upcoming dates are June 24-28. Jumpstart your business to support your life! Sign up today!

Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!

Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!

Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today!Get your copy of A Guide To Talking To Your Team About Profit!

Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.

Learn more about our courses, Coach Approach and Leadership Bootcamp at

Join the Tap the Potential Community on Mighty Networks:

Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an Hour

About The Author

Dr. Sabrina Starling, The Business Psychologist and international best-selling author of the How to Hire the Best series and The 4 Week Vacation™, is the founder of Tap the Potential and host of the Profit by Design podcast. At Tap the Potential, we work to free business owners from the constant demands of a growing business.

We believe work supports life, not the other way around. Clients in our Better Business, Better Life coaching program have more time for what matters most and more money in their bank account than they’ve ever had. Next, we send them off on a 4 Week Vacation™ to celebrate their hard-earned journey to take their life back!

Dr. Sabrina and her team at Tap the Potential are on a mission to change the story of entrepreneurship from one of long hours, grinding it out, to one of sustainably profitable businesses that support and enhance life. The Tap the Potential Solution™ and our Tap the Potential Family of Business Owners are disrupting small business as usual. We are on our way to making the Tap the Potential Solution™ the mainstream model for growing business.

By 2023, 150 Tap the Potential clients will have taken 4 Week Vacations. These are the trailblazers, role modeling what’s possible for entrepreneurs. In many entrepreneurial circles, it is becoming more and more common for one entrepreneur to ask another, “Have you taken a 4 Week Vacation™?” (as opposed to asking “How many employees do you have?” or “What is your annual revenue?”). Taking a fully unplugged 4 Week Vacation is rapidly becoming the recognized symbol of entrepreneurial success.

Never one to accept the status quo or back down from a challenge, Dr. Sabrina’s How to Hire the Best series grew from her desire to solve the toughest hiring challenges interfering with her clients’ growth and profitability. What sprang from her experience working with entrepreneurs in rural areas catapulted her into becoming the world’s leading expert in attracting top talent in small businesses—no matter what hiring challenges those businesses are facing—and earned Tap the Potential’s reputation as the go-to resource for entrepreneurs committed to creating Great Places to Work with thriving coaching cultures and highly engaged team members working from strengths.

As The Business Psychologist, and with her years of driving profit in small businesses, Dr. Sabrina knows what it takes to find, keep, and motivate exceptional performance out of your biggest investment—team members.