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Please Listen in to the Profit By Design Podcast on your favorite podcast player. Here’s just a few of our favorites:

Breaking Price Increase Anxiety: Profitable Tips with Dr. Sabrina

When was the last time you increased your prices? Does it strike fear in your heart and make you uncomfortable to have these conversations with clients and customers? You are not alone! Price increases are necessary, and they must be strategically planned. Let’s talk about how to know when you need a price increase and how to address this with clients and customers!

Our upcoming Better Business Better Life Jumpstart aligns perfectly with the focus of today’s show. In this free, five-day workshop, you’ll learn how to design your business to be sustainably profitable, identify your unique value (tied to price increases), and how to attract top-quality clients and customers while building your team of A-players. Sign up today and set the stage for a better quality of life for you in 2024!

Profit by Design is a Tap the Potential Production.

Show Highlights:

  • Why the fear of losing clients and customers over price increases is not always a negative thing
  • How to combat the fear of price competition by knowing your unique value proposition
  • How to use the reality of the 80/20 rule to justify a price increase AND a value increase
  • How to deliver a price increase: what to say and what not to say
  • When you should NOT consider a price increase
  • Why an annual evaluation (at a minimum) and price increase is necessary

Links and Resources:

Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.

Learn more about our courses, Coach Approach and Leadership Bootcamp at www.tapthepotential.com.

Our Better Business Better Life Jumpstart can help your profitability in every way. The next session begins on Monday, January 8. Sign up today!

Join the Tap the Potential Community on Mighty Networks: www.tapthepotential.com/group

Let us help you and your business! Book a call with us today!

Let us help you manage your time, your most valuable resource! Get your FREE copy of the Tap the Potential Strategic Planner for 2023 at www.tapthepotential.com/planner.

Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an Hour

About The Author

Dr. Sabrina Starling, The Business Psychologist and international best-selling author of the How to Hire the Best series and The 4 Week Vacation™, is the founder of Tap the Potential and host of the Profit by Design podcast. At Tap the Potential, we work to free business owners from the constant demands of a growing business.

We believe work supports life, not the other way around. Clients in our Better Business, Better Life coaching program have more time for what matters most and more money in their bank account than they’ve ever had. Next, we send them off on a 4 Week Vacation™ to celebrate their hard-earned journey to take their life back!

Dr. Sabrina and her team at Tap the Potential are on a mission to change the story of entrepreneurship from one of long hours, grinding it out, to one of sustainably profitable businesses that support and enhance life. The Tap the Potential Solution™ and our Tap the Potential Family of Business Owners are disrupting small business as usual. We are on our way to making the Tap the Potential Solution™ the mainstream model for growing business.

By 2023, 150 Tap the Potential clients will have taken 4 Week Vacations. These are the trailblazers, role modeling what’s possible for entrepreneurs. In many entrepreneurial circles, it is becoming more and more common for one entrepreneur to ask another, “Have you taken a 4 Week Vacation™?” (as opposed to asking “How many employees do you have?” or “What is your annual revenue?”). Taking a fully unplugged 4 Week Vacation is rapidly becoming the recognized symbol of entrepreneurial success.

Never one to accept the status quo or back down from a challenge, Dr. Sabrina’s How to Hire the Best series grew from her desire to solve the toughest hiring challenges interfering with her clients’ growth and profitability. What sprang from her experience working with entrepreneurs in rural areas catapulted her into becoming the world’s leading expert in attracting top talent in small businesses—no matter what hiring challenges those businesses are facing—and earned Tap the Potential’s reputation as the go-to resource for entrepreneurs committed to creating Great Places to Work with thriving coaching cultures and highly engaged team members working from strengths.

As The Business Psychologist, and with her years of driving profit in small businesses, Dr. Sabrina knows what it takes to find, keep, and motivate exceptional performance out of your biggest investment—team members.