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A 4 Week Vacation® Veteran’s Perspective on Empowering Her Team and Work-Life Balance with Sarah Martin

Today’s guest has taken a 4 Week Vacation® (it was actually for five weeks!) She knows the value of setting up a business so that work supports life and not the other way around, and she sees firsthand the impact on herself, her business, her team, and her family. We welcome Sarah for her third appearance on the Profit by Design podcast!

Sarah Martin is the president and co-owner of Cabin Works, a property maintenance and cleaning company in the rural mountain town of Granby, Colorado. She and her husband, Phill, started Cabin Works over 10 years ago to provide peace of mind to busy and absentee property owners needing a reliable, professional, and trustworthy property maintenance company.

Sarah and her team strive to foster a workplace culture of family involvement and work-life balance at Cabin Works through flexible, kid-friendly, and remote work opportunities. They enjoy providing family activities for their team members throughout the year to show appreciation for their team’s hard work. They also love giving back to their community through donations and volunteering. When not working with their team, you can often find Sarah, Phill, and their three young children, Alivia, Mia, and Asher exploring the Colorado mountains on their skis or mountain bikes.

Profit by Design is a Tap the Potential Production.

Show Highlights:

  • Sarah’s background story of starting her business during the pandemic and constantly struggling with cash flow, profitability, and burnout
  • Sarah’s position as a graduate and alumni of the Better Business Better Life program—seeing her team members take advantage of the training benefits now!
  • The rebuilding process when big changes occur and team members leave
  • Empowering her team to handle challenges and issues while she took an extended vacation
  • The value of planning a “transition day” to reorient yourself on your first day back in the office after a long vacation
  • Sarah’s perspective on what’s been going right at Cabin Works since her last extended vacation
  • The beauty of having redundancy with every position on your team to promote sustainability and value
  • Sarah’s full life away from work: skiing, biking, hiking, backpacking, and kids’ sports
  • Dr. Sabrina’s How to Hire the Best teaching moment in highlighting what Cabin Works is doing right to attract A-players and be an employer of choice for their area
  • Sarah’s decision for 2024: Why she’s NOT taking a 4 Week Vacation® this year but still has freedom and flexibility for trips, kids’ events, and family time away from work
  • Join our Pledge-A-Thon for the month of July by taking the free 4 Week Vacation® pledge. Take the pledge now!
  • Sarah’s takeaways from today’s conversation: “It’s worth the stress and challenges in planning to take a 4 Week Vacation®. It makes your job easier and empowers your team to work from their strengths and take ownership over their role.”

Links and Resources:

Connect with Sarah Martin and Cabin Works: Website, Facebook, and Instagram

Put your stake in the ground to take your life back from your business! Join our Pledge-A-Thon in July by taking the free 4 Week Vacation® pledge today! We are looking for 100 entrepreneurs to take the pledge and be entered into a drawing to win a free pass to the How to Hire the Best Course. Take the pledge now!

Retain, grow, and deeply engage your A-players with the Dream Manager Program! The best way to create buy-in from your team members for your vision is to identify how your vision supports them in achieving their dreams. Enroll today!

Become an employer of choice to attract the A-players you want on your team! We are now enrolling for the How to Hire the Best course. Sign up today!

Sign up for the free A-Player Development Plan/Mini-Course. Track your A-players’ development and retain your A-players!

Ready to take your life back from your business? Want more time for what matters most and more money in your bank account than ever? Book a call with us today!

Get your copy of A Guide To Talking To Your Team About Profit!

Master your time and profit! Give us 20 minutes of your time, take the Better Business Better Life Assessment, and receive a free paperback copy of my book, The 4 Week Vacation®️.

Learn more about our courses, Coach Approach and Leadership Bootcamp at

Join the Tap the Potential Community on Mighty Networks:

Download Dr. Sabrina’s Introductory Training: How to Make Your Time Worth $10,000 an Hour

About The Author

Dr. Sabrina Starling, The Business Psychologist and international best-selling author of the How to Hire the Best series and The 4 Week Vacation™, is the founder of Tap the Potential and host of the Profit by Design podcast. At Tap the Potential, we work to free business owners from the constant demands of a growing business.

We believe work supports life, not the other way around. Clients in our Better Business, Better Life coaching program have more time for what matters most and more money in their bank account than they’ve ever had. Next, we send them off on a 4 Week Vacation™ to celebrate their hard-earned journey to take their life back!

Dr. Sabrina and her team at Tap the Potential are on a mission to change the story of entrepreneurship from one of long hours, grinding it out, to one of sustainably profitable businesses that support and enhance life. The Tap the Potential Solution™ and our Tap the Potential Family of Business Owners are disrupting small business as usual. We are on our way to making the Tap the Potential Solution™ the mainstream model for growing business.

By 2023, 150 Tap the Potential clients will have taken 4 Week Vacations. These are the trailblazers, role modeling what’s possible for entrepreneurs. In many entrepreneurial circles, it is becoming more and more common for one entrepreneur to ask another, “Have you taken a 4 Week Vacation™?” (as opposed to asking “How many employees do you have?” or “What is your annual revenue?”). Taking a fully unplugged 4 Week Vacation is rapidly becoming the recognized symbol of entrepreneurial success.

Never one to accept the status quo or back down from a challenge, Dr. Sabrina’s How to Hire the Best series grew from her desire to solve the toughest hiring challenges interfering with her clients’ growth and profitability. What sprang from her experience working with entrepreneurs in rural areas catapulted her into becoming the world’s leading expert in attracting top talent in small businesses—no matter what hiring challenges those businesses are facing—and earned Tap the Potential’s reputation as the go-to resource for entrepreneurs committed to creating Great Places to Work with thriving coaching cultures and highly engaged team members working from strengths.

As The Business Psychologist, and with her years of driving profit in small businesses, Dr. Sabrina knows what it takes to find, keep, and motivate exceptional performance out of your biggest investment—team members.