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Please Listen in to the Profit By Design Podcast on your favorite podcast player. Here’s just a few of our favorites:

What’s Your Creative Entrepreneur Type? with Lisa Robbin Young

Lisa Robbin Young joins Dr. Sabrina and Mike Bruno for a discussion around creatives and the unique challenges they might encounter as entrepreneurs. As you’ll hear Lisa explain, all entrepreneurs are creatives, but not all creatives are entrepreneurs. Lisa shares how to find out where we fall on the creativity spectrum and how we can use this to our business advantage. But first, we’re kicking this conversation off with the amazing story of how Profit First has led to the success that Lisa is experiencing now and how she is sharing this with others!

Lisa Robbin Young is an award-winning speaker, best-selling author, and an accomplished musician with multiple albums to her credit. In 2015, she launched Creative Freedom, a web series that's evolved into a book, podcast, and live event series that helps creative entrepreneurs define and achieve success on their own terms. She believes that the best way to be truly successful in life and business is to be yourself—warts, sparkles, and all—so you can own your dreams without selling your soul.

Lisa founded Ark Entertainment Media, a production company and business incubator, to help ambitious creatives build a profitable and sustainable business while doing what they love.

Profit by Design is a Tap the Potential Production in collaboration with Small Business Consulting Group.

Show Highlights:

  • Lisa edited the first edition of Mike Michalowicz’s Profit First, and she is mentioned in the second edition, with which most people are familiar.

  • Implementing Mike’s principles in her business before his book even came out brought about drastic changes.

  • Out of this, Lisa became one of the first certified Profit First business coaches in the world.

  • Lisa shares how she recognized the errors she was making in her own business and how anger motivated her to make changes.

  • Lisa has created an assessment that helps you identify your strengths, skillsets, and challenges.

  • Each creative type shows up in the world differently and responds to the world differently.

  • Lisa details the various types on her creativity spectrum and provides real-life examples that are easily identifiable.

  • Understanding the results of your assessment can have huge payoffs by helping you to avoid the pitfalls of your creative type.

  • Lisa’s words of wisdom on scaling up.

  • Creative Freedom™ Incubator is Lisa’s pay-for-results program.

  • The Courage to Be Rich – Lisa discusses new content from her upcoming book.

Links and Resources:

Taking care of yourself is important now more than ever. Are you ready to take your life back from your business?

The FIRST STEP is taking our Assessment at:

NEXT, meet with our Success Team Lead to debrief your results.

THEN, join our Better Business, Better Life™ program.

How to Hire the Best Toolkit

Dr. Sabrina’s WEBSITE


Profit by Design, a Tap the Potential production in collaboration with Small Business Consulting Group

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Are You Leading with Love or Know Another Entrepreneur Who Is Being a Gift from Their Gifts During This Time?

Please use hashtags #leadwithlove #beagift and we will be re-posting these social media posts!

Connect with Lisa!

Lisa’s Website

Lisa’s Facebook

Lisa’s Instagram

Lisa’s Twitter

Lisa’s Gift to You:

Free Assessment: What's your Creative Entrepreneur Type?

Books Mentioned:

Profit First by Mike Michalowicz

How to Hire the Best: The Rural Business Owner's Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling, PhD

How To Hire The Best: The Contractor’s Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling, PhD

About The Author

Dr. Sabrina Starling, The Business Psychologist and international best-selling author of the How to Hire the Best series and The 4 Week Vacation™, is the founder of Tap the Potential and host of the Profit by Design podcast. At Tap the Potential, we work to free business owners from the constant demands of a growing business.

We believe work supports life, not the other way around. Clients in our Better Business, Better Life coaching program have more time for what matters most and more money in their bank account than they’ve ever had. Next, we send them off on a 4 Week Vacation™ to celebrate their hard-earned journey to take their life back!

Dr. Sabrina and her team at Tap the Potential are on a mission to change the story of entrepreneurship from one of long hours, grinding it out, to one of sustainably profitable businesses that support and enhance life. The Tap the Potential Solution™ and our Tap the Potential Family of Business Owners are disrupting small business as usual. We are on our way to making the Tap the Potential Solution™ the mainstream model for growing business.

By 2023, 150 Tap the Potential clients will have taken 4 Week Vacations. These are the trailblazers, role modeling what’s possible for entrepreneurs. In many entrepreneurial circles, it is becoming more and more common for one entrepreneur to ask another, “Have you taken a 4 Week Vacation™?” (as opposed to asking “How many employees do you have?” or “What is your annual revenue?”). Taking a fully unplugged 4 Week Vacation is rapidly becoming the recognized symbol of entrepreneurial success.

Never one to accept the status quo or back down from a challenge, Dr. Sabrina’s How to Hire the Best series grew from her desire to solve the toughest hiring challenges interfering with her clients’ growth and profitability. What sprang from her experience working with entrepreneurs in rural areas catapulted her into becoming the world’s leading expert in attracting top talent in small businesses—no matter what hiring challenges those businesses are facing—and earned Tap the Potential’s reputation as the go-to resource for entrepreneurs committed to creating Great Places to Work with thriving coaching cultures and highly engaged team members working from strengths.

As The Business Psychologist, and with her years of driving profit in small businesses, Dr. Sabrina knows what it takes to find, keep, and motivate exceptional performance out of your biggest investment—team members.