The Pumpkin Planner

Pumpkin Planning: An Introduction to the Planner

It's Time to Get Strategic

It's the beginning of a new year! And, it's time to get strategic! At Tap the Potential, it is our mission to create highly profitable, great places to work. One of the tools that we use with our clients is the Pumpkin Planner. The Pumpkin Planner supports you and your business.

Over the years of coaching entrepreneurs, I noticed that strategy is one of the major missing items in many businesses. In order to create a highly profitable, great place to work—that allows you to have a life and do things like taking a four-week vacation—you need to have a business that is designed around your Sweet Spot.

The Sweet Spot

Tap the Potential Solution

From the above graphic, you can see the Sweet Spot is the intersection of your top client, your unique offering in the systems that you put in place, and how you engage your business around serving your clients from the Sweet Spot. Now, if you're like me, it's very easy to get into the weeds day-to-day in the business. You know when things don't go the way they're supposed to go: before we know it, we're running around putting out one fire after another.

Now, here's what's really depressing: I don't know if I moved my business forward this week. Well, the Pumpkin Planner ensures that from week-to-week we are moving forward.

Watch the Video Below to Learn How to Use Your Pumpkin Planner

Be sure to get your 2020 Pumpkin Planner today!

How close are you to having a highly profitable, great place to work?
Could you take a 4 Week Vacation™? 


Take our 10-minute assessment to discover which foundational pieces you have firmly in place, and what to work on next to transform your business into a highly profitable, great place to work that allows you to take a 4 Week Vacation™.

About The Author

Dr. Sabrina Starling, The Business Psychologist and international best-selling author of the How to Hire the Best series and The 4 Week Vacation™, is the founder of Tap the Potential and host of the Profit by Design podcast. At Tap the Potential, we work to free business owners from the constant demands of a growing business.

We believe work supports life, not the other way around. Clients in our Better Business, Better Life coaching program have more time for what matters most and more money in their bank account than they’ve ever had. Next, we send them off on a 4 Week Vacation™ to celebrate their hard-earned journey to take their life back!

Dr. Sabrina and her team at Tap the Potential are on a mission to change the story of entrepreneurship from one of long hours, grinding it out, to one of sustainably profitable businesses that support and enhance life. The Tap the Potential Solution™ and our Tap the Potential Family of Business Owners are disrupting small business as usual. We are on our way to making the Tap the Potential Solution™ the mainstream model for growing business.

By 2023, 150 Tap the Potential clients will have taken 4 Week Vacations. These are the trailblazers, role modeling what’s possible for entrepreneurs. In many entrepreneurial circles, it is becoming more and more common for one entrepreneur to ask another, “Have you taken a 4 Week Vacation™?” (as opposed to asking “How many employees do you have?” or “What is your annual revenue?”). Taking a fully unplugged 4 Week Vacation is rapidly becoming the recognized symbol of entrepreneurial success.

Never one to accept the status quo or back down from a challenge, Dr. Sabrina’s How to Hire the Best series grew from her desire to solve the toughest hiring challenges interfering with her clients’ growth and profitability. What sprang from her experience working with entrepreneurs in rural areas catapulted her into becoming the world’s leading expert in attracting top talent in small businesses—no matter what hiring challenges those businesses are facing—and earned Tap the Potential’s reputation as the go-to resource for entrepreneurs committed to creating Great Places to Work with thriving coaching cultures and highly engaged team members working from strengths.

As The Business Psychologist, and with her years of driving profit in small businesses, Dr. Sabrina knows what it takes to find, keep, and motivate exceptional performance out of your biggest investment—team members.