The Magic of Differentiation with Mark Levy

Welcome to the 100th episode of the Profit By Design Podcast!

Mark Levy joins Dr. Sabrina and Mike Bruno for a discussion about connection, differentiation, the lessons Mark has learned from being a magician that help him to be such an effective strategist, and much more. We are very excited to have him be our 100th guest!

Prepare to be inspired by this lively and insightful conversation!

Mark Levy is the founder of Levy Innovation LLC, a strategy and differentiation firm. He differentiates companies, brands, thought leaders, political campaigns, TV shows, live shows, products, services, books, and speeches.

The ideas Mark and his clients created have been discussed, written about, and used by hundreds of millions of people worldwide.

His clients include Simon Sinek (of “Start With Why” fame), a head of a division of two different White House administrations, a head of the Strategy Unit of the Harvard Business School, a CEO of Popeye’s Louisiana Kitchen, and a member of Major League Baseball.

He’s also consulted on a TV special on the History Channel, as well as to the reboot of the beloved cult series, “Mystery Science Theater 3000.”

Along with his work as a differentiation and positioning consultant, he’s a magician. A show he co-created, “Chamber Magic,” has run in Manhattan for twenty years, in more than 5,000 performances, and has its own day of celebration by proclamation of the mayor. On TripAdvisor, it’s ranked as New York City’s #1 show; rated higher than even the Pulitzer-winning musical “Hamilton.”

Profit by Design is a Tap the Potential Production in collaboration with Small Business Consulting Group.

Show Highlights:

  • According to statistics, there are over one million podcasts in the Apple podcast directory. Fewer than 50% have more than 14 episodes.
  • Dr. Sabrina and Mike each share what they enjoy the most about being a part of this podcast.
  • Consistency contributes to the success of the show.
  • Here’s the reason why Mark has two bios.
  • Mark covers the questions he asks to help differentiate people.
  • Thought-starters are used to discover different versions of a scenario that will lead to the appropriate action.
  • Mark details the best process for, and benefits of, brainstorming sessions.
  • Dr. Sabrina relates how she came to write her How to Hire the Best book series.
  • Incremental steps can help us to solve a problem or reach a goal.
  • Mark explains how his background as a magician influences his work.
  • Mark shares why you don’t have to be scared of elevator speeches, how you can be excited to deliver them, and the reasons you need multiple speeches.

Links and Resources:

Taking care of yourself is important now more than ever. Are you ready to take your life back from your business?

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Get the Book!! How to Hire the Best – Contractors Edition
www.TapThePotential.com/book

How to Hire the Best Toolkit

www.TapThePotential.com/Toolkit

Dr. Sabrina’s WEBSITE

Dr. Sabrina’s PODCAST – PLEASE RATE & REVIEW!

Profit by Design, a Tap the Potential production in collaboration with Small Business Consulting Group

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Please use hashtags #leadwithlove #beagift and we will be re-posting these social media posts!

Register for the Upcoming FREE Pumpkin Planning Webinar!

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Books Mentioned:

Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine by Mike Michalowicz

The Pumpkin Plan: A Simple Strategy to Grow a Remarkable Business in Any Field by Mike Michalowicz

Accidental Genius by Mark Levy

Connect with Mark!

Mark’s Website

Mark’s LinkedIn

Mark’s Biography #2

Free eBook: List-Making as a Tool of Thought Leadership

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About The Author

Tap the potential of your team and double profit!

Sabrina Starling, Ph.D., PCC, BCC, The Business Psychologist, is the international bestselling author of the How to Hire the Best series and The 4 Week Vacation®.

The third generation in her family impacted by entrepreneurial hustle culture, Dr. Sabrina is transforming the story of success from long hours and grinding it out to work that supports and enhances life.

Hustle culture often means sacrificing our health, well-being, and relationships, all for the sake of success. Dr. Sabrina’s research shows this leads to burnout and pain in our relationships. There is a better way. Work supports life, not the other way around!™

Dr. Sabrina is revolutionizing the workplace with concepts like Work Supports Life™, 4 Week Vacations®, $10,000 an-hour activities, 25-hour workweeks, and unlimited vacation and sick time in highly profitable businesses winning the war for talent. She inspires transformation in a world where work often overshadows life, sharing insights from her ongoing research with over 650 entrepreneurs and their high-performing teams.

Featured in Forbes, Entrepreneur.com, and Thrive Global, Dr. Sabrina is the founder of www.tapthepotential.com and the globally top-ranked Profit by Design Podcast. Listed in The Daily Hustle’s Top 50 Entrepreneurs to Watch in 2022, Dr. Sabrina is on a mission to get 10,000 business leaders taking the Work Supports Life™ Pledge.

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