Profit is A Habit

It’s really not hard at all to be profitable in your small business. Yet, the majority of small businesses barely break even, year after year. Why is this?

Unfortunately, there is a FALSE BELIEF in the entrepreneurial world that many business owners buy into:

Focus on growing top-line revenue, plow more and more money into the business, and it will grow. Somehow, if all goes well, you will have profit at the end of the year. Some years, you have a small profit; other years, you barely break even. This is the traditional way of running a business. IT DOES NOT WORK to create profit.

What does work?

In the last few years, I have taken my clients on a journey to profitability in their businesses. Many are now enjoying 10-15% profitability.

How are they doing this? It all starts with the Habit of Profit. For every dollar that comes into the business, our clients are transferring a percentage straight into a Profit Account – before paying bills. This one habit forces the business to run on a “smaller plate” for operating expenses.

Quite simply, our clients are taking Profit First. It’s a small change…with a huge snowball effect over time. Want to know more? Watch the short video below.

The Profit First cash management system is a game-changer for small business owners. Find out why, and learn how your business can become profitable IMMEDIATELY.

About The Author

Dr. Sabrina Starling, The Business Psychologist and international best-selling author of the How to Hire the Best series and The 4 Week Vacation™, is the founder of Tap the Potential and host of the Profit by Design podcast. At Tap the Potential, we work to free business owners from the constant demands of a growing business.

We believe work supports life, not the other way around. Clients in our Better Business, Better Life coaching program have more time for what matters most and more money in their bank account than they’ve ever had. Next, we send them off on a 4 Week Vacation™ to celebrate their hard-earned journey to take their life back!

Dr. Sabrina and her team at Tap the Potential are on a mission to change the story of entrepreneurship from one of long hours, grinding it out, to one of sustainably profitable businesses that support and enhance life. The Tap the Potential Solution™ and our Tap the Potential Family of Business Owners are disrupting small business as usual. We are on our way to making the Tap the Potential Solution™ the mainstream model for growing business.

By 2023, 150 Tap the Potential clients will have taken 4 Week Vacations. These are the trailblazers, role modeling what’s possible for entrepreneurs. In many entrepreneurial circles, it is becoming more and more common for one entrepreneur to ask another, “Have you taken a 4 Week Vacation™?” (as opposed to asking “How many employees do you have?” or “What is your annual revenue?”). Taking a fully unplugged 4 Week Vacation is rapidly becoming the recognized symbol of entrepreneurial success.

Never one to accept the status quo or back down from a challenge, Dr. Sabrina’s How to Hire the Best series grew from her desire to solve the toughest hiring challenges interfering with her clients’ growth and profitability. What sprang from her experience working with entrepreneurs in rural areas catapulted her into becoming the world’s leading expert in attracting top talent in small businesses—no matter what hiring challenges those businesses are facing—and earned Tap the Potential’s reputation as the go-to resource for entrepreneurs committed to creating Great Places to Work with thriving coaching cultures and highly engaged team members working from strengths.

As The Business Psychologist, and with her years of driving profit in small businesses, Dr. Sabrina knows what it takes to find, keep, and motivate exceptional performance out of your biggest investment—team members.