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Please Listen in to the Profit By Design Podcast on your favorite podcast player. Here’s just a few of our favorites:

Finding Success with the Unconventional Pumpkin Plan Strategies with Steve Dale

Steve Dale has a story that you very likely will be able to relate to. Steve had mentors but easily admits that none taught him how to run a profitable business. He missed out on hours of family time and vacation because he knew how to bring in work. The only problem…the work consumed his life. When Steve discovered The Pumpkin Plan and Profit First, he recognized a different, more effective way to run a business.

Steve is a Pumpkin Plan strategist and a big ambassador for How to Hire the Best – Contractors Edition. It’s important to Steve to show other contractors a better, more sustainable path as an entrepreneur. Will they listen?

Steve Dale is the owner/operator of Angle Contracting, LLC in Idaho. After college, he worked as a truck dispatcher and then tried a cubicle with no windows for a short time. He quickly realized working for others was not his cup of tea. After marrying and purchasing a home, he dove into home projects. He merged his love of construction projects with his business skills to build Angle Contracting.

Listen in to discover the realizations that moved Steve from working too many hours, missing time with his family, and unable to juggle his workload, to learning some lessons and becoming a firm believer in the unconventional strategies offered in  Profit First, The Pumpkin Plan, Clockwork and How to Hire the Best.

Show Highlights:

  • How the “Special Sauce” in the Pumpkin Plan changed Steve’s business and family dynamics.
  • Steve lists the negative health effects of working too hard and too long and not enjoying family time. There is a better way!
  • Dr. Sabrina, Mike, and Steve discuss what to do when you have the desire to share these tools with family, friends, and business associates, and they aren’t seeing the opportunity.
  • Steve shares a compelling story about letting go of a customer who would never become a “big pumpkin” and how he was able to retain that friendship.
  • Respect and confidence are natural outcomes of this system.
  • Burning out is whole-body: physical, mental, and spiritual. It is not sustainable to run a business that repeatedly burns us out.
  • Steve plans to coach and also work on his remodeling business to where he can have somebody run it for him.
  • We must keep craft alive. There are a lot of people getting out of the trades because they’re aging out, and there are not enough people coming in.
  • Dr. Sabrina shares a personal story about hope and the appreciation for the kids wanting to have a career in the trades.
  • Mike addresses how bad companies generally produce bad employees, and how great places to work generally produce great employees.
  • Being deliberate and intentional about the clientele you work with is a big part of creating a great place to work. When a business owner is not stressed out over dealing with a client that is not a good fit for your company, that frees up energy to focus on developing your team.
  • Having both A-player team members and A-player clients is important in creating a great place to work.

Links and Resources:

If You’ve Been Wondering If You Can Take a 4 Week Vacation™, Check This Out!!!

On Monday, December 2nd Mike Michalowicz is Joining Dr. Sabrina in the

4 Week Vacationer's Facebook Group for a FaceBook LIVE event! You Must Join the Group to Access the Live Event! Find Out How You Can Design Your Business to Run Without You Being There! Join this FaceBook LIVE event for more details on Breakthroughs in the Bayou Retreat coming in March 2020!

Get Ready for 2020!! Are you on track to creating a highly profitable, great place to work that lets you take a 4 Week Vacation™?


Get  the Book!! How to Hire the Best – Contractors Edition

How to Hire the Best Toolkit

For Resources & Tools from Sponsors –

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Facebook Group

Get Steve’s 7 Signals to DETECT RED Flag CUSTOMERS – PLUS A 10X BONUS TIP! It’s FREE! So Is a 1/2 Hour, FREE, no strings attached, Discovery Call!!


Books Mentioned:

How to Hire the Best, The Contractor’s Ultimate Guide to Attracting Top Performing Employees by Dr. Sabrina Starling

Profit First – Transform Your Business from a Cash-Eating Monster to a Money-Making Machine, by Mike Michalowicz

The Pumpkin Plan – A Simple Strategy to Grow a Remarkable Business in Any Field, by Mike Michalowicz

Clockwork – Design Your Business to Run Itself, by Mike Michalowicz

About The Author

Dr. Sabrina Starling, The Business Psychologist and international best-selling author of the How to Hire the Best series and The 4 Week Vacation™, is the founder of Tap the Potential and host of the Profit by Design podcast. At Tap the Potential, we work to free business owners from the constant demands of a growing business.

We believe work supports life, not the other way around. Clients in our Better Business, Better Life coaching program have more time for what matters most and more money in their bank account than they’ve ever had. Next, we send them off on a 4 Week Vacation™ to celebrate their hard-earned journey to take their life back!

Dr. Sabrina and her team at Tap the Potential are on a mission to change the story of entrepreneurship from one of long hours, grinding it out, to one of sustainably profitable businesses that support and enhance life. The Tap the Potential Solution™ and our Tap the Potential Family of Business Owners are disrupting small business as usual. We are on our way to making the Tap the Potential Solution™ the mainstream model for growing business.

By 2023, 150 Tap the Potential clients will have taken 4 Week Vacations. These are the trailblazers, role modeling what’s possible for entrepreneurs. In many entrepreneurial circles, it is becoming more and more common for one entrepreneur to ask another, “Have you taken a 4 Week Vacation™?” (as opposed to asking “How many employees do you have?” or “What is your annual revenue?”). Taking a fully unplugged 4 Week Vacation is rapidly becoming the recognized symbol of entrepreneurial success.

Never one to accept the status quo or back down from a challenge, Dr. Sabrina’s How to Hire the Best series grew from her desire to solve the toughest hiring challenges interfering with her clients’ growth and profitability. What sprang from her experience working with entrepreneurs in rural areas catapulted her into becoming the world’s leading expert in attracting top talent in small businesses—no matter what hiring challenges those businesses are facing—and earned Tap the Potential’s reputation as the go-to resource for entrepreneurs committed to creating Great Places to Work with thriving coaching cultures and highly engaged team members working from strengths.

As The Business Psychologist, and with her years of driving profit in small businesses, Dr. Sabrina knows what it takes to find, keep, and motivate exceptional performance out of your biggest investment—team members.