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Become a Savvy Consumer of Business Coaching Services

How do you select a business coach? This is a great question for all business owners! It is not an easy task but there are best practices and things to look out for in choosing the right coach. Once you find the right coach, it’s important to understand what they will do for your business.

Back from a 4-week vacation, our host Dr. Sabrina joins us today to discuss what you absolutely need to be aware of in the coaching industry. We will also hear how to be a great client when you have a business coach. Having an ongoing coach is very important as they can help you with overcome your worst tendencies. Listen in today and discover the difference between mentors, coaches, and consultants.

Show Highlights:

  • Difference between a mentor, coach and consultant and their definitions
  • What we want to avoid with business, blind spots
  • An analogy Dr. Sabrina shares with her trainees
  • Something Dr. Sabrina personally struggles with
  • Programs and systems and why they are important when you choose a coach
  • Always look at the list of clients and see if they resemble your business
  • Check that coaches have specific results
  • ICF and gold standard in coaching
  • What goes into being a great coaching client
  • The Pumpkin Plan – listen to episode 6 if you have not yet
  • Dr. Sabrina is master certified with a system, Profit first
  • How to hire the best system program
  • Feedback Dr. Sabrina received from a survey of frustrating coach stories
  • A thing Dr. Sabrina has struggled with in the last year
  • What makes coaching effective
  • What does it mean to be coachable


Check out the conversation between Mike and Dr. Sabrina that 95% of entrepreneurs never have at the Profit by Design website. Profit by Design Podcast Website

Profit by Design Facebook group

Email: Dr.


Tap the Potential Leadership Bootcamp Program

Tap the Potential website

Contractor Business Solutions – Small Business Consulting Group Website

Tap the Potential Application to win a spot of 5!

About The Author

Dr. Sabrina Starling, The Business Psychologist and international best-selling author of the How to Hire the Best series and The 4 Week Vacation™, is the founder of Tap the Potential and host of the Profit by Design podcast. At Tap the Potential, we work to free business owners from the constant demands of a growing business.

We believe work supports life, not the other way around. Clients in our Better Business, Better Life coaching program have more time for what matters most and more money in their bank account than they’ve ever had. Next, we send them off on a 4 Week Vacation™ to celebrate their hard-earned journey to take their life back!

Dr. Sabrina and her team at Tap the Potential are on a mission to change the story of entrepreneurship from one of long hours, grinding it out, to one of sustainably profitable businesses that support and enhance life. The Tap the Potential Solution™ and our Tap the Potential Family of Business Owners are disrupting small business as usual. We are on our way to making the Tap the Potential Solution™ the mainstream model for growing business.

By 2023, 150 Tap the Potential clients will have taken 4 Week Vacations. These are the trailblazers, role modeling what’s possible for entrepreneurs. In many entrepreneurial circles, it is becoming more and more common for one entrepreneur to ask another, “Have you taken a 4 Week Vacation™?” (as opposed to asking “How many employees do you have?” or “What is your annual revenue?”). Taking a fully unplugged 4 Week Vacation is rapidly becoming the recognized symbol of entrepreneurial success.

Never one to accept the status quo or back down from a challenge, Dr. Sabrina’s How to Hire the Best series grew from her desire to solve the toughest hiring challenges interfering with her clients’ growth and profitability. What sprang from her experience working with entrepreneurs in rural areas catapulted her into becoming the world’s leading expert in attracting top talent in small businesses—no matter what hiring challenges those businesses are facing—and earned Tap the Potential’s reputation as the go-to resource for entrepreneurs committed to creating Great Places to Work with thriving coaching cultures and highly engaged team members working from strengths.

As The Business Psychologist, and with her years of driving profit in small businesses, Dr. Sabrina knows what it takes to find, keep, and motivate exceptional performance out of your biggest investment—team members.