Are you ready to work with us?

So many of us entrepreneurs are stretching ourselves so very thin, chasing our tails to make ends meet—both financially and operationally. We are driven to provide for our families and employees, and often putting ourselves last: the last to get paid, take time off, or reflect on our “why”.  

No matter your industry or stage of business, if your answer is “YES!” to any of the following, Tap The Potential is for you:

  • Are you struggling to keep up with the demands of a growing business?
  • Are cash flow, employee headaches and customer service problems keeping you awake at night?
  • Do you feel like you are alone on an island?
  • Are you fed up with living like this?
  • Do you value shortening your learning curve by learning from other successful entrepreneurs?

Did you answer YES! to these questions? If so, it's time for us to talk.

Here's what you need to know…

If it’s happening in your business and it’s causing you stress, we’re here to help!


There’s no time like the present to change your mindset, change your life, and positively impact your business… for the long-term.


  • Learn to build value in your business WITHOUT YOU being a part of every moving part and decision.
  • Attract and keep SUPER-STAR employees, no matter how challenging your circumstances (without having to spend a fortune on recruiting and pay incentives!)
  • Attract the best, most IDEAL customers for your business and serve the heck out of them
  • Slash marketing costs
  • Dramatically increase your profit

How close are you to having a highly profitable, great place to work?
Could you to take a 4 Week Vacation™?

Take our 10 minute assessment to discover which foundational pieces you have firmly in place, and what to work on next to transform your business into a highly profitable, great place to work that allows to take a 4 Week Vacation™.


About The Author

Dr. Sabrina Starling, The Business Psychologist and international best-selling author of the How to Hire the Best series and The 4 Week Vacation™, is the founder of Tap the Potential and host of the Profit by Design podcast. At Tap the Potential, we work to free business owners from the constant demands of a growing business.

We believe work supports life, not the other way around. Clients in our Better Business, Better Life coaching program have more time for what matters most and more money in their bank account than they’ve ever had. Next, we send them off on a 4 Week Vacation™ to celebrate their hard-earned journey to take their life back!

Dr. Sabrina and her team at Tap the Potential are on a mission to change the story of entrepreneurship from one of long hours, grinding it out, to one of sustainably profitable businesses that support and enhance life. The Tap the Potential Solution™ and our Tap the Potential Family of Business Owners are disrupting small business as usual. We are on our way to making the Tap the Potential Solution™ the mainstream model for growing business.

By 2023, 150 Tap the Potential clients will have taken 4 Week Vacations. These are the trailblazers, role modeling what’s possible for entrepreneurs. In many entrepreneurial circles, it is becoming more and more common for one entrepreneur to ask another, “Have you taken a 4 Week Vacation™?” (as opposed to asking “How many employees do you have?” or “What is your annual revenue?”). Taking a fully unplugged 4 Week Vacation is rapidly becoming the recognized symbol of entrepreneurial success.

Never one to accept the status quo or back down from a challenge, Dr. Sabrina’s How to Hire the Best series grew from her desire to solve the toughest hiring challenges interfering with her clients’ growth and profitability. What sprang from her experience working with entrepreneurs in rural areas catapulted her into becoming the world’s leading expert in attracting top talent in small businesses—no matter what hiring challenges those businesses are facing—and earned Tap the Potential’s reputation as the go-to resource for entrepreneurs committed to creating Great Places to Work with thriving coaching cultures and highly engaged team members working from strengths.

As The Business Psychologist, and with her years of driving profit in small businesses, Dr. Sabrina knows what it takes to find, keep, and motivate exceptional performance out of your biggest investment—team members.