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Dr. Sabrina Starling

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Chuck Parmely’s Success Journey

From barely breaking even to huge profits…

Chuck-Parmely_NL41416

 

Chuck Parmely owns a $3.2 million dollar overhead door business – which sounds like a wildly successful business until you find out that his company has been in existence for 37 years, barely scratching 1% to 3% profitability; in other words, his business wasn’t making any money and surviving check by check. Chuck has implemented Profit First under the direction of Dr. Sabrina and subsequently, a business that had a $20K loss in 2014 turned around and achieved a $220K profit in 2015, and 2016 was even better… all while in a rural area that was experiencing an economic decline.

Chuck’s success story has been so impressive that his accountant went out of his way to visit him and figure out his formula to success… and that’s what you’re about to find out! Request our Profit First Starter Kit and join Chuck on the journey to profitability.

Chuck and Dr. Sabrina were interviewed by Mike Michalowicz on the Profit First Podcast, Episode 73.
 


Sabrina (101rt 2)Dr. Sabrina StarlingThe Business Psychologist™ and author of How to Hire the Best specializes in transforming small businesses into highly profitable, Great Places to Work! 

Employee  problems can be one of the biggest stumbling blocks for any business owner.  With her background in psychology, and years of driving profit in small business, Dr. Starling knows what it takes to find, keep and get exceptional performance out of your biggest investment-your employees.

Catch her next Masterclass, Quickly Double Your Profit with Top Performing Employees and access her comprehensive video training 5 Secrets to Exceptional Employee Performance (her gifts to you!).

Ask Dr Sabrina: Is this employee coachable?

Dr. Sabrina Starling, The Business Psychologist™ and author of How to Hire the Best, shares a quick hack to determine if your employee is coachable.

VIDEO TRANSCRIPT:

Hi, Dr. Sabrina Starling here, The Business Psychologist™ and author of How to Hire the Best. I just finished a coaching group call with one of my masterminds and the question came up:

“How do I know my employees are coachable? I try coaching them, but I see that after a week or two, they’re back to the same old behavior and I don’t see consistent change, so is it me? Is there something that I’m doing wrong or is it just that my employees are not coachable?”

Now in my video training, the 5 Secrets to Exceptional Employee Performance, Secret #4 is to improve your coaching skills. If you don’t feel confident as a business owner coaching your employees, definitely we want to work on improving your coaching skills, but I have been coaching small business owners now for years and one of the things that I’ve noticed is that you can have great coaching skills, but if you’re trying to coach an employee who’s not coachable, it doesn’t matter how good your coaching skills are. You won’t see a change in their performance.

So a quick shorthand way to determine if an employee is coachable is to ask if you can offer them some feedback, give them the feedback, and then see if their behavior changes after you’ve had that discussion with them. Typically what you’ll see with a coachable is the behavior will improve and you may see a little bit of fallback but generally it’s a steady upward improvement.

If someone is not coachable what you will see is that the day after the conversation, the behavior will change and it will improve but then you’ll see the slide back and that’s really when you know someone is not coachable – if you repeatedly see the sliding back and there’s not consistent, steady change after you’ve tried coaching them.

I want to give you 3 other criteria to help you determine if an employee is coachable. Criteria #1: Are they willing to take personal responsibility in the situation? If you hear a lot of finger-pointing going on and blaming others or blaming you for not giving them the tools they need to do the job, then they’re not really willing to take personal responsibility.

Criteria #2 is that they have to see the possibility of change.

Criteria #3 is that they have to be ready and willing to take action. So that part of the conversation might go something like this: “Gee, Joe, thank you so much for sharing with me how you plan to turn this around and what you’re going to do differently. Are you willing to do that going forward?” That puts the responsibility back on Joe to demonstrate to you that he’s actually making that change. It gets you out of that vicious cycle where you’re feeling like you’re constantly having to follow up with employees, and if you don’t follow up on something it doesn’t get done. We want to get the employees coming back to you and showing you that they are taking action.

If you want more tips from me on getting exceptional employee performance, I encourage you to sign up for my video training series, 5 Secrets to Exceptional Employee Performance. You can get access by texting the word “EMPLOYEES” to 44222.

 Sabrina_blog picDr. Sabrina StarlingThe Business Psychologist™ and author of How to Hire the Best specializes in transforming time-, energy- and cash-sucking small businesses into highly profitable, Great Places to Work! 

Employee  problems can be one of the biggest stumbling  blocks for any business owner.  With her background in psychology, and years of coaching small  business owners to extraordinary results, Dr. Starling knows what it takes to find, keep and get exceptional performance out of your biggest investment-your employees. Access her comprehensive video training 5 Secrets to Exceptional Employee Performance (her gift to you!) at www.tapthepotential.com

WANT TO REPRINT THIS ARTICLE IN YOUR EZINE, BLOG OR WEBSITE? You’re welcome to, just please include the authors’ bio with the reprint.

The 1% Habit that Explodes Your Profit

Dr. Sabrina Starling, The Business Psychologist™, reveals the simple habit that will double, triple, and possibly even quadruple your profit in less than a year’s time.

 

Transcript:

Hi, Dr. Sabrina Starling, The Business Psychologist™ at Tap the Potential, where we specialize in transforming life and cash-sucking small businesses into highly profitable, great places to work.

One of the systems that we use to help our clients double, triple, and sometimes even quadruple their profits in less than a year’s time is the Profit First System. Profit First is written by my friend, Mike Michalowicz. Many of you are familiar with him. In fact, he was recently here at the Entrepreneur’s Retreat Center with me when we hosted Breakthroughs on the Bayou.

We help our clients implement Profit First in their businesses, and we have a tool that we use with our clients, and it’s called the 1% Habit.

When our clients are starting Profit First, we tell them to go ahead and open up an extra account at their bank, call it the Profit Account, and start moving 1% of all the money that comes in in a two-week period into that Profit Account, just 1%. That’s the 1% Habit.

So much of what we do with Profit First is about behavior change and putting healthy habits in place, healthy financial habits in place, in our business. As a psychologist, I can tell you that money and finances causes so much angst for us. We don’t need to get into all of your deep, underlying issues around money. I’m not Sigmund Freud here. I’m all about let’s look at what works, and we know that these simple habits that we put in place in our clients’ businesses, work.

Chuck Parmely: The amazing part about this, and I haven’t implemented the whole thing, I started probably mid year this last year in 2015, and the first thing I did was I set up that Profit Account. I took a certain percentage and I put that percentage into that account every time I made a deposit, and we went from a $20,000 loss last year to over $220,000 profit this year.

Mike Michalowicz: Holy cow.

Sabrina SThere you have it. The power of the 1% Habit. Just get started. To get our Profit First starter kit, text the word PROFITFIRST, all one word, no spaces, to 44222.

  Sabrina_blog picDr. Sabrina StarlingThe Business Psychologist™ and author of How to Hire the Best specializes in transforming time-, energy- and cash-sucking small businesses into highly profitable, Great Places to Work! 

Employee  problems can be one of the biggest stumbling  blocks for any business owner.  With her background in psychology, and years of coaching small  business owners to extraordinary results, Dr. Starling knows what it takes to find, keep and get exceptional performance out of your biggest investment-your employees. Access her comprehensive video training 5 Secrets to Exceptional Employee Performance (her gift to you!) at www.tapthepotential.com

WANT TO REPRINT THIS ARTICLE IN YOUR EZINE, BLOG OR WEBSITE? You’re welcome to, just please include the authors’ bio with the reprint.

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Access our NO-COST comprehensive

Video Training:

5 SECRETS TO EXCEPTIONAL EMPLOYEE PERFORMANCE

 

EXCLUSIVELY for
RURAL BUSINESS OWNERS

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From Status Quo to Exceptional!
What Clients Say…

Before working with Sabrina, I was working 80+ hour workweeks, including weekends. In just a few months time, I started taking Sundays off, and taking one whole weekend off every month. Now I am working at least 20 hours less per week and getting a lot more done. Sabrina tells me it gets even better from here. I can’t wait!

Nancy Nehl – Owner
Overhead Door Company of Gillette
ohdgillette.com